The ACA is changing the health insurance marketplace. The industry, which by and large is considered to have a business-to-business orientation, now recognizes the need to boost its direct-to-consumer strategies in order to tap the new customers who will be forced to buy coverage by 2014.
However, health insurance brands are having difficulties selling to those customers.
Health care startups save the industry. If this statement sounds pompous, that’s because it most definitely is.
Startups might not solve all of the health care industry's problems, but they can help mitigate costs, improve efficiency and increase patient satisfaction.
Whether its burnt-out nurses, practitioners looking to leave the industry out of frustration, or patients looking for better care, startups can help alleviate some of the most pressing problems in health care.
It was another face-palm moment for the Transportation Security Administration (TSA). A few weeks ago, a TSA officer at Detroit Metro Airport actually patted down a 62-year-old cancer survivor with a urine-filled urostomy bag in full view of other travelers.
My dear Sabras, you keep on surprising us with your brilliant new hi-tech products. But not every Israeli with a good idea makes it. So before you try to crack into the American market, here are a few quick tips to help you get started.